ACAMB Celebrates 30 Years, Urges Ethical Banking Communication

During the 30th anniversary celebration of the Association of Corporate Communication and Marketing Professionals in Banks (ACAMB) in Lagos, banking communication professionals were urged to focus on credibility, clarity, innovation, and ethical conduct amid Nigeria's financial services industry's digital transformation. Jide Sipe, President of ACAMB, highlighted the association's evolution over three decades from corporate communication to a strategic partner in managing relationships between banks and the public.

He noted that communication professionals play a crucial role in explaining policies, managing crises, and protecting reputations. Hakama Sidi Ali, representing the Deputy Governor of the Central Bank of Nigeria (CBN), emphasized the need for clear communication as the banking industry transforms.

Sipe stated that ACAMB would continue to enhance its members' capacities, focusing on artificial intelligence, data, digital media, and mentorship for younger professionals, ensuring trust is earned through credible messaging.