Fidelity Bank Launches SME Masterclasses for Growth

Fidelity Bank PLC (NGX: FIDELITYBK) is intensifying its support for small and medium enterprises (SMEs) by launching a series of high-impact masterclasses aimed at enhancing business skills and improving operational efficiency. The initiative, which began in April 2026, includes sessions such as "Pricing Work: Charge Right to Earn," held at the Fidelity SME Hub in Gbagada, Lagos.

This session focused on helping business owners develop sustainable pricing strategies, covering areas like cost analysis and customer perception. The first session attracted 100 SMEs from diverse sectors, providing practical insights into common challenges affecting profitability and long-term growth.

Ugochi Osinigwe, the head of the SME division at Fidelity Bank, noted that the program reflects the bank's commitment to empowering entrepreneurs with practical tools for growth. Upcoming sessions will focus on growing online sales and digital market strategies, scheduled for April 24, and trade advisory services on April 29, which will offer personalized guidance on export readiness and compliance for cross-border trade.