FirstBank Named Nigeria's Strongest Brand for 2026

FirstBank has been named the strongest brand in Nigeria for 2026 by Brand Finance, a leading independent brand valuation consultancy. The bank achieved an AAA rating, the highest possible, and a Brand Strength Index (BSI) score of 92.

This recognition underscores FirstBank's unmatched brand strength and leadership in the financial sector. Olayinka Ijabiyi, Group Head of Marketing and Corporate Communications at FirstBank, stated that this recognition reflects the enduring trust customers place in the bank and its unwavering commitment to delivering excellent service.

FirstBank has a 132-year history of providing top-class financial services to individuals, SMEs, and corporate clients, emphasizing a customer-centric approach. Babatunde Odumeru, Managing Director of Brand Finance Nigeria, noted that FirstBank's status as the strongest brand in the country highlights its long-established relevance and focus on customer needs in a transforming environment.