Martell Unveils Monumental Art Experiences in Lagos Celebrating Audacity and Exploration

Martell, the prestigious cognac brand, introduces two monumental art experiences, Swift Ascend and Martell Voyager, in Lagos. Swift Ascend, a 14-foot tall sculpture by Nigerian artist Dotun Popoola, symbolizes Martell's audacious journey through art and exploration.

Martell Voyager, a floating installation on Lagos waterways, invites bold expressions and celebrates craftsmanship. The campaign aims to redefine luxury and push boundaries in the art world.

Market Director Evan Chenuet and Managing Director Michael Ehindero of Pernod Ricard Nigeria express excitement about the innovative art installations. The experiences will tour Abuja and Port Harcourt after Lagos.