MTN and Ultima Launch Talent Hunt for Next Afrobeats Star in Port Harcourt

MTN Nigeria and Ultima have launched a talent hunt in Port Harcourt, Rivers State, to discover the next Afrobeats star. The audition held at Azny Place in GRA attracted hundreds of participants showcasing their musical talents.

The initiative aims to identify young artists with the potential to become Afrobeats icons, with the best contestants advancing to the final in Lagos. MTN and Ultima are committed to providing a platform for the next Afrobeats sensation to compete globally.

Contestants expressed optimism and excitement about the opportunity, highlighting the importance of nurturing young Nigerian creatives. The event reflects the growing interest in promoting local talent and creating opportunities for aspiring musicians in Nigeria.