NOA, NAFDAC, FCCPC Launch Campaign Against Sachet Alcohol

The National Orientation Agency (NOA), in partnership with the National Agency for Food and Drug Administration and Control (NAFDAC) and the Federal Competition and Consumer Protection Commission (FCCPC), has launched a nationwide campaign to enforce the federal government's ban on sachet alcohol. This ban, which prohibits the sale of alcoholic beverages packaged in sachets or bottles below 200 milliliters, is set to take effect on January 1, 2026.

During a press briefing on Tuesday, NOA Director General Mallam Lanre Issa Onilu emphasized that the campaign aims to protect Nigeria's youth and vulnerable populations from the dangers of high-concentration alcohol. The initiative is a public health intervention designed to reduce underage access to cheap alcohol and curb harmful consumption patterns.

The campaign will target various sectors, including markets, motor parks, schools, and faith-based institutions, and will involve mobilizing citizens to drive behavior change. NAFDAC's Professor Mojisola Christianah Adeyeye noted that the ban is a response to alarming data on underage drinking and highlighted the historical context of the policy dating back to 2018.