Plateau Grocery Seller Wins N5m in Golden Morn Campaign

Ejiofor Akujiez, a small-scale grocery seller from Plateau State, emerged as the grand prize winner of N5 million in the Golden Morn Golden Hunt campaign organized by Nestlé Nigeria. This nationwide consumer campaign, which commenced in January 2026, aimed to reward Nigerians with a total cash prize of N80 million.

Akujiez expressed surprise at his life-changing win, stating that the prize would support the expansion of his grocery business. The campaign recorded strong participation, with over 200,000 entries, and was designed around Golden Morn's smaller, affordable pack sizes to encourage wider participation.

A total of 16,324 winners emerged from seven draws, receiving cash prizes ranging from N10,000 to N1 million, alongside rewards such as airtime, washing machines, MacBooks, iPhones, and 55-inch televisions. Omofasa Orhiunu, Category Manager for Healthy Cereals at Nestlé Nigeria, emphasized the campaign's goal to connect closely with consumers and provide opportunities to experience the Golden Morn brand in their daily lives.

Wassim Elhusseini, Managing Director and Chief Executive Officer of Nestlé Nigeria PLC, highlighted the company's commitment to creating value for consumers beyond its products.