Union Bank Launches Campaign for Disabled Women's Empowerment

Union Bank Nigeria officially launched the "Give Gain" campaign, aimed at empowering disabled women through mentorship and training, coinciding with International Women's Month. The campaign emphasizes advancing gender equity and providing targeted support for women living with disabilities who raise children with disabilities.

Chief Brand Marketing Officer Olufunmilola Aluko highlighted the importance of a targeted approach to inclusivity, stating that the initiative is not merely an abstract ideal but a deliberate choice to foster women's empowerment. The campaign, titled "Give Gain," aims to create pathways for inclusion and endless opportunities, reflecting the bank's commitment to social and economic advancement for often marginalized groups.

Throughout March, the bank will implement various strategies, including partnerships and tailored business sustainability training specifically designed for women with disabilities and caregivers. Additionally, the bank has initiated a mentorship program to build confidence and capabilities among female students with disabilities and strengthen the corporate culture of inclusivity within the organization through its employee-led women's network, WeHub.