Viva Challenge Empowers Nigerians with Cash Prizes and Deals

Viva, a brand under Aspira Nigeria Limited, launched a challenge to empower Nigerians amid economic challenges, offering cash prizes and an ambassadorial deal. The initiative aimed to tap into the creativity of ordinary Nigerians and reward customer loyalty.

Hafsat Halliru Ismail from Plateau State emerged as the winner, securing a million ambassadorial deal. The challenge showcased the brand's commitment to empowering everyday consumers and fostering a strong bond with its audience through innovative initiatives.