BellaNaija and Google Gemini Launch Creator House

On June 25, 2026, BellaNaija and Google Gemini launched the BellaNaija Next Gen Creator House in Lagos, targeting Nigeria's promising young creators aged 18-25. The event featured workshops and mentorship sessions led by industry leaders and technology experts, providing a hub for learning and collaboration.

Participants engaged in discussions on content creation, storytelling, and personal brand growth, emphasizing the importance of adapting to emerging technologies, including artificial intelligence. Notable speakers included Toke Makinwa, Tosin Ajibade, Enioluwa Adeoluwa, and others, who encouraged creators to treat their work seriously and to innovate rather than simply follow trends.

Mari Edoro, BellaNaija's Chief of Staff and Head of Strategy, stated that the initiative reflects a genuine investment in the next generation of creators, aiming to bridge the gap between talent and opportunity. The program is part of BellaNaija's commitment to amplifying African stories and supporting the creator economy.