OPay Leads Fintech Apps with 69% Smartphone Penetration

A report titled "Nigeria Smartphone Study 2025," conducted by KPMG Nigeria and Orange Group, revealed that banking and fintech applications have reached 88% penetration among smartphone users in Nigeria. The report, released in September 2026, surveyed 13,251 respondents across 12 major Nigerian cities, indicating a significant shift towards digital financial services as consumers increasingly rely on mobile applications for payments and transfers.
OPay emerged as the dominant app, found on 69% of smartphones surveyed, followed by PalmPay at 29% and Moniepoint. Traditional banking apps lagged behind, with Access Bank at 16%, UBA and GTBank at 11% each, FirstBank at 10%, Zenith Bank at 9%, and Stanbic IBTC at 6%.
The findings underscore the growing demand for convenient financial services, as consumers move from cash transactions to digital platforms, enhancing financial inclusion across Nigeria.
Plus234Feed summary based on reporting from Punch Newspapers. Read the original report below.
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