KPMG Reports Nigeria's Smartphone Ownership Hits 75%

A report by KPMG in partnership with Orange Group Nigeria reveals that Nigeria's smartphone ownership has risen to 75%, an increase from 64% in 2023. The study surveyed 13,251 respondents across 12 major Nigerian cities and indicates that the growth in smartphone adoption is enhancing the use of digital applications in financial services, commerce, entertainment, education, and transportation.

Contributing factors to this increase include Nigeria's youthful population, improved connectivity, and greater affordability of smartphones. As of May 2026, Nigeria had 157 million internet subscribers, with data consumption exceeding 1.5 million terabytes.

However, the report also points out persistent gaps in digital access quality, citing infrastructure limitations, affordability issues, digital literacy gaps, and cybersecurity concerns as barriers to digital participation. Despite rising smartphone ownership, a significant mobile internet usage gap persists, with approximately 140 million people in Nigeria not utilizing mobile internet services.