Goldberg Lager Unveils Talking Drum at Cocoa House

On August 7, 2026, Goldberg Lager unveiled a monumental talking drum installation above Cocoa House in Ibadan, Nigeria. This installation highlights the importance of the talking drum in Yoruba culture, which has historically been used for communication, celebration, and storytelling.
Cocoa House, completed in 1965, is recognized as West Africa’s first skyscraper and symbolizes the region's cocoa trade and indigenous enterprise. The decision to place the talking drum above Cocoa House reflects a shared history of identity and cultural expression.
The drum serves not only as an entertainment instrument but also as a means of conveying messages and stories across communities. The installation is designed to resonate every hour, celebrating Yoruba heritage and values such as character, respect, and pride in one’s heritage.
This initiative extends the legacy of Cocoa House as a symbol of ambition and progress, reinforcing the cultural significance of both the drum and the building.
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