Nigerians Embrace AI for Creative Skills Growth in 2026

A report from Google reveals that Nigerians are leveraging artificial intelligence and digital tools to develop their creative skills and pursue artistic passions, with a notable increase in searches for various creative activities. In March 2026, data indicated a 90% surge in interest in calligraphy, while searches for guitar lessons rose by 80%.

The Nigerian creative sector, including Afrobeat and Nollywood, continues to thrive, with Nollywood being the world's fifth-largest film industry valued at approximately $8 billion. The ICT sector contributes 16% to Nigeria's real GDP, highlighting the importance of digital transformation in education.

The use of AI tools for subjects like chemistry has doubled, and homework-related searches increased by 70%. Taiwo Kola Ogunlade, Head of Communications and Public Affairs for West Africa at Google, noted that the rise in AI literacy by 840% signifies a strong shift towards integrating technology into creative professions.

This trend underscores the growing cultural innovation and self-improvement among Nigerians.