Wema Bank Celebrates 9 Years of ALAT Digital Banking

Wema Bank PLC commemorates the ninth anniversary of ALAT, Nigeria's first fully digital bank, which was launched in 2017. Over the past nine years, ALAT has transformed the banking experience by eliminating traditional barriers such as long queues and slow processes, providing users with instant access to banking services.

The platform has evolved to meet the changing needs of individuals and businesses, focusing on financial inclusion and user empowerment. To celebrate this milestone, Wema Bank has launched the "ALAT 9" campaign, which includes a series of customer-focused activities designed to deepen engagement and reward users.

The campaign runs from May 2 to May 31, 2023, encouraging customers to log into the ALAT app, complete tasks, and unlock rewards. Moruf Oseni, Managing Director and Chief Executive Officer of Wema Bank, emphasized that ALAT 9 reflects the bank's commitment to innovation and enhancing customer experience.

The campaign also features a challenge for customers to create a second version of the ALAT jingle for a chance to win rewards.