Maltina Refreshes Brand Identity with New Design Elements

Maltina has introduced a refreshed identity across its glass bottles, cans, and PET bottles, enhancing its signature orange and incorporating gold elements for a premium shelf presence. New design features include a gold crown cork, brighter sunrays, a prominent golden barley icon, a bolder calcium coin, and a heritage mark, all aimed at conveying Maltina's story of nourishment and heritage.

Despite the new look, the nourishing formula remains unchanged, with a 33cl bottle providing the equivalent of half a glass of milk and being endorsed by the Nutrition Society of Nigeria as a non-alcoholic drink rich in Vitamin A. Maltina is launching the “What’s Your Word?” campaign, encouraging Nigerians to share their first impressions of the new design. The refreshed packs will be available in stores, restaurants, bars, and markets, supported by a nationwide media rollout and consumer activations.