Bvndle Loyalty Launches Africa's First Rewards Festival to Redefine Customer Appreciation

Bvndle Loyalty, in partnership with VFD Group, introduces Africa's inaugural Rewards Festival on December 8-9, 2025, at Victoria Island. The event aims to redefine customer loyalty by emphasizing human connections over mere numbers.

With a focus on improving customer experiences globally, the festival will showcase the importance of emotional connections in business performance. Key figures like Ikechukwu Nwaguru and Michel Nwoga from UBA will participate, highlighting the significance of customer-centric initiatives.

Affiong Okpo from Abbei Mortgage Bank praises the festival's commitment to celebrating and rewarding loyal customers through a diverse lineup of activities, awards, and a grand concert.