SABR Central West Africa Partners with TGA to Boost Revenue Streams for Travel Agencies

SABR Central West Africa has announced a strategic partnership with Transglob Africa (TGA) to launch a new logistics initiative targeting travel agencies across Central West Africa. Nurudeen Adeokin, the Market Business Relationship Manager for Central West Africa at SABR, described the collaboration as a carefully developed product aimed at integrating cargo logistics into SABR's extensive agency network.

The partnership follows months of market research and operational testing to ensure positive outcomes for travel agencies looking to benefit from the rapidly expanding air freight sector in Nigeria, valued at $8 billion and driven by the surge in e-commerce and cross-border trade. Adeokin highlighted the resilience of cargo transport during the COVID-19 pandemic and emphasized the viability of logistics as a sustainable business opportunity.

The partnership with TGA leverages their expertise in international cargo handling, particularly in the United Kingdom and Europe, with a current focus on a pilot project.