Nigeria Customs Service Chief Urges PROs to Combat Disinformation

Bashir Adewale Adeniyi of the Nigeria Customs Service urged Public Relations Officers (PROs) to master techniques to combat disinformation and promote transparency. Adeniyi emphasized the importance of PROs in communicating policy objectives and building trust through clear and consistent messaging.

He highlighted the need for PROs to adapt to the digital age, master social media platforms, and effectively counter misinformation to uphold transparency and best practices. Adeniyi's call for PROs to go beyond ceremonial duties and actively engage with stakeholders underscores the evolving role of communication in law enforcement agencies like the Nigeria Customs Service.