Plus234Feed

Dangote Industries Named Africa's Most Admired Brand Again

In the 16th annual Brand Africa 100 report unveiled in Addis Ababa, Ethiopia, Dangote Industries retained its title as Africa's most admired brand. The survey assessed consumer-driven brands across 30 countries, representing 85% of Africa's population and economic output.

Dangote ranked ahead of other notable brands such as MTN and Vodacom, reinforcing its leadership position in the industrial sector. The report highlighted the company's significant impact on industrialization, employment, and economic development across the continent.

Anthony Chiejina, Chief Brand Communications Officer of Dangote Industries, was named among the 20 executives selected for the inaugural Africa CMO 100 list, recognizing outstanding market brand reputation management. Additionally, Dangote Industries is set to be inducted into the Brand Africa Hall of Fame in 2025 for consistently ranking among Africa's admired brands.

Aliko Dangote, the President and Chief Executive of Dangote Industries, received a lifetime achievement award for his contributions to the industrial development of indigenous enterprises in Africa.

Plus234Feed summary based on reporting from Daily Trust. Read the original report below.

Read full article

Continue on Daily Trust

Visit
Share