FG Aims for 2 Million Creative Jobs by 2030

The Federal Government of Nigeria announced its target to create two million jobs in the creative industry by 2030, as stated by the Minister of Art, Culture, Tourism and Creative Economy, Hannatu Musawa, during the closing ceremony of the 2026 Kano Creative Summit. This summit, organized by the National Theatre, aimed to enhance Nigeria's creative economy and equip practitioners with essential skills for sustainable businesses.

Musawa urged creative practitioners in Northern Nigeria to take ownership of their works and improve their business structures to leverage intellectual property for sustainable income. She highlighted Kano's rich creative traditions, including dyeing, leatherwork, and the Kannywood film industry, as significant economic assets.

Musawa pointed out the historical contributions of Kano to literature and modern Nigerian art. She also noted the appointment of Ali Nuhu, a prominent Kannywood actor, to lead the Nigerian Film Corporation as a sign of the government's commitment to integrating creative industry practitioners into leadership roles.

However, she identified challenges such as weak commercial structures and limited market access as barriers to maximizing the potential of creative practitioners.