FirstBank and Pointek Launch FirstEASE for Digital Access

FirstBank Nigeria has collaborated with retail giant Pointek to introduce FirstEASE, a buy-now-pay-later financial solution designed to enhance digital inclusion by making essential mobile devices, electronic gadgets, and home appliances more accessible. At the launch event in Lagos, Abdenego Ugwueke, Group Head of E-Business and Retail Products at FirstBank, stated that the partnership aims to alleviate the financial burden customers face when purchasing modern smart devices.

Ugwueke emphasized the importance of having intelligent devices in the information age and noted that FirstEASE offers flexible installment plans with full transparency for consumers. Chukwuka Okonkwo, Head of Personal Banking at FirstBank, highlighted that the digital lending solution employs artificial intelligence and machine learning to assess customer eligibility, allowing repayments to be spread over six months at a low interest rate of 3 percent.

This initiative aims to provide a seamless purchasing experience for Nigerians looking to buy tech products from Pointek.