Gambia Tourism Board's Njie Urges Nigerians to Visit

Ida Jeng Njie, the Director General of the Gambia Tourism Board, emphasizes the need for Africans to promote their continent's destinations, specifically urging Nigerians to visit Gambia. She states that the Gambia Tourism Board is tasked with marketing Gambia to increase its visibility on the tourism map.

Njie invites Nigerians to explore Gambia's culture, nature, and culinary offerings, asserting that the country can cater to various interests, including leisure, education, and business retreats. She highlights the potential economic benefits of increased tourism, such as GDP growth, job creation, and poverty alleviation.

Njie acknowledges the strong ties between Gambia and Nigeria, describing Nigerians as high spenders and frequent travelers, and expresses confidence in Gambia's ability to provide an enjoyable experience for Nigerian visitors.