Darey Art Alade Leads Glenmorangie's African Campaign
Glenmorangie launched its most ambitious Africa-focused campaign, uniting prominent African creatives, including Nigerian artist Darey Art Alade, Kenyan actress, and South African author. This initiative aims to highlight African storytelling through the lens of local talents, reflecting Nigeria's growing cultural influence.
The campaign commenced with intimate experiences in Lagos, Nairobi, and Johannesburg from July to December 2026. Darey Art Alade hosted the Lagos edition, which featured The Circle of Influence Dinner: Founders Edition, gathering innovators across various industries.
The campaign emphasizes Glenmorangie's commitment to local narratives, showcasing the people, landscapes, and craftsmanship behind their Scottish whisky through films and cultural conversations.
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