NITDA Wins IPRA Awards for AI in Crisis Management

The National Information Technology Development Agency (NITDA), in collaboration with Image Merchants Promotion Limited (IMPR) and the Centre for Crisis Communication (CCC), received awards in the Artificial Intelligence in Crisis Management and Publication categories at the 2026 International Public Relations Association (IPRA) Golden World Awards. This recognition was for the establishment of the Crisis Communication Hub (CCHub), a national framework developed through empirical research aimed at applying artificial intelligence to crisis management.

The initiative, supported by NITDA, focuses on enhancing crisis communication through AI-driven tools that include proactive social listening and the detection of misinformation, deepfakes, and other digital threats. Additionally, it aims to improve coordinated crisis response by uniting relevant stakeholders to address communication emergencies effectively.

The awards were presented at the Hotel Grande Bretagne in Athens, with NITDA’s Director of Corporate Communications, Hadiza Umar, and Professor Yau Sule of IMPR receiving the accolades on behalf of the agency.