SIMA 2025 Showcases Vibrant Francophone Music Scene in Cotonou, Benin

The SIMA 2025 event in Cotonou, Benin, highlighted the rich Francophone music scene, featuring artists like Pit Baccardi and interactions with industry players. The event included networking sessions, artist residencies, and visits to cultural institutions like Maison Roug.

Cynthia Ssy from the Benin Tourism Board discussed partnerships to promote Benin's cultural heritage. The event aimed to foster creativity and collaboration within the Francophone African music industry.