SuperSport Forges Landmark Partnership with African KnockOut to Elevate Pan-African MMA

SuperSport, Africa's leading sports broadcaster, has announced a groundbreaking partnership with African KnockOut (AKO), the continent's premier MMA promotion. Founded by Kamaru Usman, Africa's first UFC world champion and AKO President, the alliance aims to elevate MMA across Africa by showcasing elite African talent in 21 countries.

SuperSport's exclusive linear broadcasting rights position AKO to reach a broader audience and become a key offering within the network's diverse sport portfolio. The partnership will focus on creating a dynamic platform for brand activation, enhancing fan engagement, and expanding storytelling opportunities.

Both SuperSport and AKO share a vision of inspiring a new generation of champions and creating a homegrown ecosystem that rivals the best in the world. The collaboration will deliver a dynamic broadcast experience, including live fight nights and compelling feature content, centered around AKO athletes.

This strategic alliance is seen as a defining moment for MMA, with SuperSport's backing providing the scale and commercial reach needed to elevate African MMA on a.