Vaseline and Dove Promote Healthy Skin at BITML 2026

Vaseline and Dove participated as sponsors at the Beauty in the Motherland (BITML) 2026 event, which took place from 5–7 October at the Eko Convention Centre in Lagos. The brands focused on promoting healthy skin under the theme “The Real Flex Is Healthy Skin.” The event gathered beauty professionals, brands, and consumers to discuss local manufacturing, skincare, and the future of the beauty industry in Africa.
Vaseline's booth featured the Skin Proof Lab and Texture Bar, where guests could explore products and consult with estheticians about their skin types. Dove showcased its Advanced Care range and other body care products.
Exclusive discounts encouraged attendees to purchase products. The Vaseline Glow Cam added a fun element, allowing guests to take instant Polaroid photos.
The experience emphasized the importance of understanding personal skincare needs amidst the overwhelming beauty advice available on social media.
Plus234Feed summary based on reporting from BellaNaija. Read the original report below.
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