Jide Kosoko Reflects on Social Media's Impact on Nollywood

Jide Kosoko, a veteran Nollywood actor, shared his experiences regarding the rise of social media and its initial impact on the entertainment industry during an interview with Punch. He recalled the fears among older practitioners that social media could completely displace them from their jobs.

However, he noted that they eventually adapted and leveraged the technology to their advantage, largely due to the computer literacy of their younger colleagues. Kosoko also mentioned his ongoing struggle to understand artificial intelligence (AI), stating, “When I started seeing AI, I still don’t understand it till now.” His reflections highlight the evolving landscape of the entertainment industry and the necessity for adaptation in the face of technological advancements.