Spruce: New Paint Brand Launches in Nigeria

Spruce, the latest brand from the Dulux family, was recently launched by CAP PLC, the company behind Dulux Nigeria. This new paint brand is designed to help a new generation of Nigerians express their individuality through color.

Spruce aims to provide quality and stylish paint options at accessible price points, allowing consumers to create a premium feel in their homes without exceeding their budgets. The brand's campaign introduces ten specially curated shades inspired by modern Nigerian lifestyles and culture.

These shades include "Old Money Green," "Soft Life Blue," "Shakara Purple," "Baddi Pink," "Ijgb Orange," "Odogwu Red," "Ajebo Yellow," "Sarki Brown," and "Idan Black," each reflecting different moods and energies. Spruce offers four finishes suitable for both interior and exterior spaces, including emulsions and textured finishes, designed to withstand Nigeria's humid conditions and everyday wear and tear.