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Bolaji Okusaga: Transforming Nigeria's PR Landscape with Digital Innovation

Business1 min read
Bolaji Okusaga: Transforming Nigeria's PR Landscape with Digital Innovation

Bolaji Okusaga, known for his disdain for low standards, revamped Leadway Quadrant, Nigeria's oldest PR firm, into a profitable business by leveraging technology and strategic communication. He led the company to win prestigious awards and pioneered digital transformation during the COVID-19 pandemic.

Okusaga's innovative approach, including the launch of Teon Engine's proprietary tools, positioned the firm as a leader in reputation management and communication technology.

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