Shettima Launches Hire From Nigeria to Boost Outsourcing

At the global launch of the Hire From Nigeria campaign in New York on 24 September, Vice President Kashim Shettima stated Nigeria's readiness to meet the global demand for talent, with a goal of creating one million export-linked jobs by 2030. The campaign, which is private sector-led and government-supported, aims to position Nigeria as a competitive source of talent and services.

The national launch occurred in Abuja on 31 August 2026. Key figures, including Minister of Industry, Trade and Investment Dr. Jumoke Oduwole and Minister of Education Dr. Tunji Alausa, emphasized the importance of education in achieving Nigeria's economic goals.

The campaign builds on existing efforts, with around 20,000 Nigerians already employed in various sectors. The event also featured contributions from leaders of organizations such as Tech4Dev and the Mastercard Foundation, highlighting initiatives to strengthen Nigeria's talent pipeline and digital trust.