SBI Media Group Celebrates 13 Years with Community Outreach

SBI Media Group marked its 13th anniversary with a community health outreach in Kosofe Local Government Area, Lagos, where they distributed free presbyopia-medicated glasses to thousands of residents suffering from age-related near-vision impairment. This initiative aligns with the organization's strategy of integrating business growth with direct corporate social responsibility (CSR) efforts in host communities.

Rotimi Bankole, Managing Director/Chief Executive Officer of SBI Media Group, stated that the anniversary was an opportunity to reflect on the agency's achievements and to evaluate how to create meaningful value beyond business. Taiwo Talabi, PR Manager of SBI Media, emphasized the importance of focusing on people and meaningful engagement, noting that the outreach was designed to benefit the community rather than merely celebrating the agency's milestones.

Over the past 13 years, SBI Media has expanded from a Lagos-based agency to a global partner with a presence across Africa, Europe, North America, and Asia, offering a range of services including media planning and buying, experiential marketing, and public relations.